Etnodim
a promo project combining Ukrainian culture with a global digital context
Freedom is never free is a promotional landing page created for Etnodim in collaboration with DressX, Public Kitchen, Smplfy, United24, and the creative team Bikerstaff.535. The project honors Ukraine’s defenders and highlights the integration of Ukrainian cultural heritage into a global context.We designed the platform around a fusion of tradition and technology, featuring interactive 3D embroidered shirts inspired by traditional Ukrainian ornaments and animations replicating the movement of embroidery stitching.
Result
A large-scale digital experience that merges cultural identity with modern web technology and presents Ukrainian heritage to a global audience.
