Log Out is a branding project for a chain of European cuisine restaurants, where the challenge was to modernize an already well-recognized logo. As the restaurant chain expanded both in the number of locations and in the variety of offerings — including family-friendly establishments and nightlife-focused venues—it became essential to retain the logo’s core identity while making it versatile enough for diverse settings.

Logo design: Updated and refined the bird logo with a modern aesthetic, preserving its familiar essence while giving it a fresh, contemporary look to align with Logout’s evolving brand identity.

Merch design: Created branded merchandise that incorporates Logout’s refreshed logo and warm color palette, ensuring visual consistency across all promotional materials.

Color palette development: Introduced a rich, warm color palette adaptable to Logout’s various restaurant types, appealing to diverse audiences—from family-friendly settings to nightlife environments.

Brand flexibility: Designed a cohesive branding system that resonates with diverse customer segments while supporting Logout’s expansion into new markets.

Client will do a rebranding in 2025