Hotburo case study: MGID landing pages for advertisers, publishers and CPA Tune — a scalable visual system, a 3D asset library, built on Webflow.
MGID is a global advertising platform with a 19-year history: native, display and video ads optimised by privacy-first AI. It’s a large business with areas for advertisers, publishers and products like CPA Tune, and an audience worldwide. We work with MGID on an ongoing basis, designing and building landing pages for different areas and markets.
- Client: MGID, a global advertising platform
- Format: ongoing partnership
- What we do: landing page design, a 3D asset library, page structure and storytelling, Webflow development
The challenge: scale and repetition
A business like this never has one website that does everything. Different products, audiences and geos each need their own page and message, in one brand style. The difficulty isn’t a single screen but scale: 25,000 publishers, 900 million unique monthly visitors, 24,000 active campaigns, 185 billion content recommendations, 70+ languages. Big numbers must feel like strength, not noise, and complex adtech products must explain themselves.
A visual language that scales
It’s built on contrast: clean, airy light screens and saturated blue blocks with 3D objects. A golden spiral, iridescent spheres, a 3D robot and other elements form the system. Each area gets its own accent: a hero with brand numbers, a performance comparison showing +247% clicks, separate logic for advertisers and publishers, and a CPA Tune block around the idea “focus on strategy, not manual work”.
What we do
- Design landing pages for advertisers, publishers and product pages like CPA Tune — each with its own character and colour code within one system.
- Create and grow a library of 3D elements reused from project to project.
- Plan each page’s structure, narrative and accents. CPA Tune, for example, is built around a simple idea: what the platform automates and what stays with the user.
- Build the pages on Webflow, make them responsive and launch — shortening the path from design to release and simplifying updates.
The result
We became MGID’s full-cycle landing page team — from design and 3D to a live Webflow site. With one system, MGID launches new pages for different products and markets quickly without losing brand consistency, and we keep evolving the system together with the client’s team.
FAQ
How do you launch many landing pages in one style quickly?
With a visual system and element library that every new page is assembled from, built on Webflow so the path from design to release stays short.
Why use Webflow for marketing landing pages?
Fast launches, responsive layouts and easy updates without a separate development cycle — exactly what campaigns and new markets need.
Need landing pages for products or markets? See how we build on Webflow.
Have a similar task?
Tell us what you need — we’ll come back with a price and timeline within a day.
